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business-analyst

This is a hands-on, execution-heavy role​

  1. name a state that is known to be corporation friendly.
  2. Entrepreneur
  3. What is EBITDA?
  4. are you able to create fresh, original content for different brands?

Marketing Qualifications​

  • interest/passion/ experience in digital marketing/storytelling
  • Excellent editorial judgment (using one's expertise, experience, and understanding of the target audience to make informed decisions that enhance the quality, clarity, and impact of the web content being edited.)
  • High level of attention to the details
  • Ability to quickly synthesize multiple inputs and tell a cohesive story
  • Ability to perform research and fact-checking as needed
  • Strong communication skills and ability to cross-functionally collaborate

Sales Qualifications​

  • Excellent work ethic and self motivated
  • Ability to work with little to no supervision
  • Must be fluent in English, Bi-lingual a plus
  • 1-2 years sales experience preferred but not required
  • possess strong interpersonal skills
  • Excellent persuasive oral and written communication abilities
  • organizes and presents ideas in a convincing and compelling manner
  • Outgoing personality; self-starter able to work interactively and independently with stakeholders

Ethical Dilemma Questions (Marketer Specific):

Your firm's client, a large corporation, is facing public backlash due to an environmental incident. They want you to launch a digital campaign to bury negative news with positive, but perhaps misleading, content. What is your strategy?​

  • Focus: Truthfulness in advertising, public trust, crisis communication ethics, avoiding "greenwashing" or misinformation.

You uncover that an influencer your firm is collaborating with for a campaign has a history of promoting controversial or harmful views that don't align with your company's values. The contract is already signed. How do you proceed?​

  • Focus: Brand safety, due diligence in partnerships, ethical responsibility for content association, potential damage control.

A new digital marketing technique emerges that promises huge conversion rates by extremely aggressive personalization, almost to the point of being intrusive or 'creepy' to users. Do you recommend adopting this technique?​

  • Focus: Consumer perception, privacy boundaries, long-term brand equity vs. short-term gains, ethical personalization.

Your online reputation management client wants to incentivize customers to leave positive reviews, but some of the proposed methods blur the line into potentially manipulative or unethical practices (e.g., paying for reviews without disclosure). What is your advice?​

  • Focus: Transparency in reviews, ethical review generation, platform policies (e.g., Google, Yelp), building genuine reputation.

You realize that targeting a specific demographic with ads for a client's product, while highly effective, could unintentionally reinforce negative stereotypes about that group. How do you balance effectiveness with social responsibility?​

  • Focus: Inclusive marketing, avoiding harmful stereotypes, social impact of advertising, ethical targeting practices.